Webinar: Measuring your marketing
Next date: Wednesday, 14 June 2023 | 10:00 AM
to 11:30 AM
Measurement is possibly the most important, yet undervalued facet of your marketing efforts. Without it you are blind to how your time, and money, are performing in terms of gaining new customers for your business.
This session is designed to get the basics in place so you can start to understand the impact of your marketing.
In this webinar you will learn
- How to set up Google Analytics
- How to track paid search, social media, local and email
- Choosing KPIs that matter
- What is Google Analytics for and what you should do with it.
Meet your presenter - Anne Neilan
Anne is a digital marketing specialist who has spent 15 years of her career working in digital marketing and eCommerce roles for Coca- Cola, Danone, NRMA and lastminute.com.au.
In 2018 she founded Neilan Digital to bring big business knowledge to small businesses, so they have a clear plan to apply the strategy, processes and analysis needed to drive sales using digital and online.
Wednesday, 14 June 2023 | 10:00 AM
- 11:30 AM
Online webinar, Campbelltown, 2560